Employers

BlueResourceSM

Are you looking for a way to talk to your employees about topics related to their health care coverage?

Check out the BlueResource Communication Program from Blue Cross and Blue Shield of New Mexico (BCBSNM) which provides electronic files of member-targeted messages and artwork. You can use these messages to create or supplement your company's employee health care communications.

Topics include:

Fit for Work – helps employees maximize their productivity through ergonomics, proper lifting techniques, stress management, and more. Fit for Work
Health Observances – offers a year-long wellness communications campaign that targets specific health observances coordinated by the National Health Information Center. Health Observances
Weight Loss – introduces the Don't Weight to Feel Great program for employees that encourages a healthy lifestyle. Weight Loss
Healthy Tips – provides practical information for eating healthier, increasing physical activity, using sunscreen, and other helpful recommendations. Fit for Work
Nutrition and Walking – encourages healthy behaviors through nutrition and walking programs that include, reading food labels and adding physical activity to the workplace. Fit for Work
Stress Management – promotes stress management along with developing a supportive work environment to help your employees combat stressors. Fit for Work
Worksite Wellness and Health Fair Toolkit – tools and resources to help plan and put employee wellness initiatives into action. Fit for Work

It's all part of our service to our employer groups – at no additional cost – because communication is the key to improving plan utilization, bettering employees' health, and reducing health care costs for everyone.

For each program, we can supply you with a brochure and a CD containing all the program elements, including posters, flyers, email copy, newsletter articles, and many other materials. The brochure provides complete instructions on how you can roll out these programs to your employees.

Learn more about Using BlueResource Materials.

Contact your BCBSNM representative for more information and to request your BlueResource program materials.

 

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